Facebook will test Messenger ads worldwide

  •   Ricky
  •   July 31, 2017
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Facebook will test Messenger ads worldwide

You might be cringing at the thought of seeing ads in Facebook Messen-er, but Facebook doesn't appear to have those reservations. The social network has revealed that it's expanding its beta test of home screen Messenger ads worldwide in the weeks ahead. It'll be a slow rollout, but the targeted promos should be widely visible by the end of 2017. At least the company isn't shy about why it's pushing forward. 

Messenger product lead Stan Chudnovsky tells VentureBeat that it's a simple matter of income: advertising is "how we're going to be making money right now." There are "other business models" under consideration, he says, but they all tie into ads. In short: don‘t expect Facebook to have second thoughts as long as it's making billions of dollars in urofit from ads. 

You might be cringing at the thought of seeing ads in Facebook Messen